The Lead PR
  • Our Approach Our Services
  • Who We Are
  • Clients
  • Newsroom
  • Careers
  • Contact
The Lead PR
  • What We Do/
    • Our Approach
    • Our Services
  • Who We Are/
  • Clients/
  • Newsroom/
  • Careers/
  • Contact/
The Lead Logo 72dpi.jpg
The Lead PR

Blog

Featured news and highlights from our clients. 

The Lead PR
  • What We Do/
    • Our Approach
    • Our Services
  • Who We Are/
  • Clients/
  • Newsroom/
  • Careers/
  • Contact/

Our Newsroom


March 15, 2019

Inc: Mack Weldon

March 15, 2019/ Brenner Thomas
Inc: Mack Weldon

Inc. interviewed Mack Weldon CEO and co-founder Brian Berger about the online clothing brand’s decision to open its first-ever brick-and-mortar store in Manhattan’s Hudson Yards.

Read More
March 15, 2019/ Brenner Thomas/ /Source
Fashion & Lifestyle
Inc., Mack Weldon, Brian Berger
August 29, 2018

Forbes: Mack Weldon

August 29, 2018/ Brenner Thomas
Forbes: Mack Weldon

Forbes sat down with Mack Weldon co-founder and CEO Brian Berger to discuss how the brand utilized data and technology to inform all aspects of its business.

Read More
August 29, 2018/ Brenner Thomas/ /Source
Fashion & Lifestyle
Forbes, Mack Weldon, Brian Berger
July 27, 2018

Bloomberg Radio: Mack Weldon

July 27, 2018/ Brenner Thomas
Bloomberg Radio: Mack Weldon

Mack Weldon CEO Brian Berger was a guest on Bloomberg Radio's Bloomberg Markets show to discuss how the company is evolving from an underwear and basics label to a larger lifestyle brand.

Read More
July 27, 2018/ Brenner Thomas/ /Source
Fashion & Lifestyle
Bloomberg Markets, Bloomberg Radio, Bloomberg, Mack Weldon, Brian Berger
June 06, 2018

Inc: Mack Weldon

June 06, 2018/ Brenner Thomas
Inc: Mack Weldon

Inc. contributing editor Jeff Haden sat down with Mack Weldon co-founder Brian Berger to discuss the growth of the thriving menswear company, expanding the product line and team, shifting marketing strategy, and more. 

Read More
June 06, 2018/ Brenner Thomas/ /Source
Fashion & Lifestyle
Inc., Mack Weldon, Brian Berger
March 06, 2018

Wall Street Journal: Mack Weldon

March 06, 2018/ Brenner Thomas
Wall Street Journal: Mack Weldon

The Wall Street Journal named Mack Weldon's "AirKnitX" boxer briefs among the very best in innovative undies. 

Read More
March 06, 2018/ Brenner Thomas/ /Source
Fashion & Lifestyle
Mack Weldon, Wall Street Journal, Brian Berger
December 01, 2017

Bloomberg Radio: Mack Weldon

December 01, 2017/ Brenner Thomas
Bloomberg Radio: Mack Weldon

Mack Weldon CEO Brian Berger was a guest on Bloomberg Radio's Bloomberg Markets show to discuss how the upstart men's line is transforming from an underwear and basics label to a larger lifestyle brand. 

Read More
December 01, 2017/ Brenner Thomas/ Comment /Source
Fashion & Lifestyle
Bloomberg Radio, Bloomberg Markets, Mack Weldon, Brian Berger, Bloomberg
September 27, 2017

WWD: Mack Weldon

September 27, 2017/ Brenner Thomas
WWD: Mack Weldon

WWD profiled men's basics label Mack Weldon and its successful approach to building customer loyalty.

Read More
September 27, 2017/ Brenner Thomas/ /Source
Fashion & Lifestyle
WWD, Mack Weldon, Brian Berger
September 07, 2017

WWD: Mack Weldon

September 07, 2017/ Brenner Thomas
WWD: Mack Weldon

WWD highlighted Mack Weldon co-founder and CEO Brian Berger as one of the featured speakers at the annual WWD Digital Forum. The event gathers stakeholders and thought leaders in fashion, retail and beauty to discuss themes related to the digital and technical future of the industry. 

Read More
September 07, 2017/ Brenner Thomas/ /Source
Fashion & Lifestyle
WWD, Mack Weldon, Brian Berger
August 15, 2017

Inc: Mack Weldon

August 15, 2017/ Brenner Thomas
Inc: Mack Weldon

Inc. interviewed Mack Weldon co-founder and CEO Brian Berger about the process behind launching and building a successful online clothing retailer.

Read More
August 15, 2017/ Brenner Thomas/ /Source
Fashion & Lifestyle
Inc., Mack Weldon, Brian Berger
July 26, 2017

Retail TouchPoints: Mack Weldon

July 26, 2017/ Brenner Thomas
Retail TouchPoints: Mack Weldon

Mack Weldon co-founder and CEO Brian Berger sat down for a Q&A with Retail TouchPoints to discuss the secrets behind the success of the upstart men's basics brand.

Read More
July 26, 2017/ Brenner Thomas/ /Source
Fashion & Lifestyle
Retail TouchPoints, Mack Weldon, Brian Berger
July 11, 2017

AlleyWatch: Mack Weldon

July 11, 2017/ Brenner Thomas
AlleyWatch: Mack Weldon

AlleyWatch profiled Mack Weldon, highlighting the brand's success as a start-up that is revolutionizing the men's basics category. 

Read More
July 11, 2017/ Brenner Thomas/ /Source
Fashion & Lifestyle
Brian Berger, Mack Weldon, AlleyWatch
June 27, 2017

Observer: Mack Weldon

June 27, 2017/ Brenner Thomas
Observer: Mack Weldon

The Observer published a feature article about the unique approach and success of Mack Weldon, an e-commerce men’s basics brand.

Read More
June 27, 2017/ Brenner Thomas/ /Source
Fashion & Lifestyle
Observer, Mack Weldon, Brian Berger
March 16, 2017

Wall Street Journal: Mack Weldon

March 16, 2017/ Brenner Thomas
Wall Street Journal: Mack Weldon

The Wall Street Journal profiled Mack Weldon founder and CEO Brian Berger as part of its CIO Journal series. Berger discusses the pivotal role that technology plays in Mack Weldon’s bid to transform the once-lagging men’s underwear industry.

Read More
March 16, 2017/ Brenner Thomas/ /Source
Fashion & Lifestyle
Mack Weldon, Brian Berger, Wall Street Journal
July 12, 2016

Bloomberg Advantage: Mack Weldon

July 12, 2016/ Brenner Thomas
Bloomberg Advantage: Mack Weldon

Mack Weldon CEO Brian Berger was a guest on The Bloomberg Advantage with Carol Massar and Cory Johnson.

Read More
July 12, 2016/ Brenner Thomas/ /Source
Fashion & Lifestyle
Bloomberg, Bloomberg Radio, Bloomberg Advantage, Mack Weldon, Brian Berger
December 14, 2015

Bloomberg TV: Mack Weldon

December 14, 2015/ Brenner Thomas
Bloomberg TV: Mack Weldon

Mack Weldon co-founder and CEO Brian Berger discusses how the upstart underwear maker is redesigning the men’s basics market on Bloomberg Markets with Carol Massar and Cory Johnson.

Read More
December 14, 2015/ Brenner Thomas/ /Source
Fashion & Lifestyle
Bloomberg TV, Bloomberg Radio, Mack Weldon, Brian Berger

© 2024 The Lead PR LLC. All rights reserved. 
1201 Broadway, New York, NY 10001