The Lead PR
  • Our Approach Our Services
  • Who We Are
  • Clients
  • Newsroom
  • Contact
The Lead PR
  • What We Do/
    • Our Approach
    • Our Services
  • Who We Are/
  • Clients/
  • Newsroom/
  • Contact/
The Lead Logo 72dpi.jpg
The Lead PR

Blog

Featured news and highlights from our clients. 

The Lead PR
  • What We Do/
    • Our Approach
    • Our Services
  • Who We Are/
  • Clients/
  • Newsroom/
  • Contact/

Our Newsroom


July 31, 2021

DTC Newsletter: Olipop

July 31, 2021/ Brenner Thomas
DTC Newsletter: Olipop

DTC Newsletter included a section on Facebook Ads for DTC brands and included some examples of Olipop’s recent Facebook Ads.

Read More
July 31, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Olipop
July 30, 2021

Popsugar: Vuori

July 30, 2021/ Brenner Thomas
Popsugar: Vuori

Popsugar wrote a feature story on Vuori talking about the various activewear that Popsugar predicts will become everyday staples.

Read More
July 30, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Vuori
July 27, 2021

The Manual: Mack Weldon

July 27, 2021/ Brenner Thomas
The Manual: Mack Weldon

The Manual put together a piece on the 18 best t-shirts for men to wear in 2021 and included Mack Weldon’s Dryknit Crew Neck T-Shirt.

Read More
July 27, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Mack Weldon
July 26, 2021

Yahoo! Finance Live: Olipop

July 26, 2021/ Brenner Thomas
Yahoo! Finance Live: Olipop

Yahoo! Finance Live sat down with David Lester and Ben Goodwin, co-founders of Olipop, to talk about how their soda brand is a ‘trojan horse’.

Read More
July 26, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Olipop
July 26, 2021

Gear Patrol: Mack Weldon

July 26, 2021/ Brenner Thomas
Gear Patrol: Mack Weldon

Gear Patrol wrote a piece on the best men’s underwear and included Mack Weldon’s 18-Hour Boxer Brief.

Read More
July 26, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Mack Weldon
July 23, 2021

Rolling Stone: Vuori

July 23, 2021/ Brenner Thomas
Rolling Stone: Vuori

Rolling Stone wrote a piece on the best men’s shorts to wear this summer and awarded Vuori’s Ripstop Climber Shorts as ‘Best All Day Shorts’.

Read More
July 23, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Vuori
July 22, 2021

Adweek: Olipop

July 22, 2021/ Brenner Thomas
Adweek: Olipop

Adweek’s Elevate: Future of Shopping series featured Ben Goodwin and David Luster, co-founders of Olipop, to talk about their company’s gut healthy soda.

Read More
July 22, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Olipop
July 22, 2021

Esquire: Vuori

July 22, 2021/ Brenner Thomas
Esquire: Vuori

Esquire wrote an article on the best tech wear pants that are perfect for the future as well as today and included Vuori’s Ripstop Climber Pants.

Read More
July 22, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Vuori
July 21, 2021

Esquire: Vuori

July 21, 2021/ Brenner Thomas
Esquire: Vuori

Esquire put together a piece on the 12 best yoga pants for you to reach that ultimate stretch and included Vuori’s Ponto Performance Pant.

Read More
July 21, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Vuori
July 20, 2021

PopSugar: Olipop

July 20, 2021/ Brenner Thomas
PopSugar: Olipop

PopSugar wrote a piece on 15 trendy canned drinks from Amazon that will embrace the summer vibes and included gut healthy soda brand, Olipop.

Read More
July 20, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Olipop
July 20, 2021

Maxim: Mack Weldon

July 20, 2021/ Brenner Thomas
Maxim: Mack Weldon

Maxim wrote a feature story on Mack Weldon debuting their new ‘daily wear system’ which includes stylish looks for all occasions.

Read More
July 20, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Mack Weldon
July 15, 2021

BevNET: Olipop

July 15, 2021/ Brenner Thomas
BevNET: Olipop

BevNET published a press release announcing gut health benefitting soda brand, Olipop, releasing its brand new Classic Grape flavor.

Read More
July 15, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Olipop
July 15, 2021

Bloomberg Businessweek Podcast: Mack Weldon

July 15, 2021/ Brenner Thomas
Bloomberg Businessweek Podcast: Mack Weldon

Bloomberg Businessweek Podcast had on Brian Berger, CEO at Mack Weldon, to discusses rebranding with a new approach to Mack Weldon’s customer and product.

Read More
July 15, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Mack Weldon
July 14, 2021

BroBible: Olipop

July 14, 2021/ Brenner Thomas
BroBible: Olipop

BroBible wrote a feature story on how plant-based soda brand, Olipop, just recently released its brand new Classic Grape flavor.

Read More
July 14, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Olipop
July 14, 2021

Food & Beverage Magazine: Olipop

July 14, 2021/ Brenner Thomas
Food & Beverage Magazine: Olipop

Food & Beverage Magazine wrote a feature story on the introduction of Olipop's brand new flavor, Classic Grape.

Read More
July 14, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Olipop
July 14, 2021

The Manual: Mack Weldon

July 14, 2021/ Brenner Thomas
The Manual: Mack Weldon

The Manual wrote a piece on the best men’s underwear you’ll want to wear right now and included Mack Weldon’s 24/7 Woven Boxer.

Read More
July 14, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Mack Weldon
July 13, 2021

Brit + Co: Olipop

July 13, 2021/ Brenner Thomas
Brit + Co: Olipop

Brit + Co put together a list of the 5 best healthy sodas that you can swap into your diet and included the many variations of Olipop flavors.

Read More
July 13, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Olipop
July 12, 2021

Adweek: Olipop

July 12, 2021/ Brenner Thomas
Adweek: Olipop

Adweek sat down with Olipop’s co-founders, Ben Goodwin and David Lester, to talk about how Olipop is changing the game for health-focused sodas.

Read More
July 12, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Olipop
July 09, 2021

Mr. Mag: Mack Weldon

July 09, 2021/ Brenner Thomas
Mr. Mag: Mack Weldon

Mr. Mag wrote a feature piece on how Mack Weldon is repositioning the brand with a new ad campaign, which included some insight from Talia Handler, Mack Weldon’s newly appointed CMO.

Read More
July 09, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Mack Weldon
July 08, 2021

Food Navigator: Olipop

July 08, 2021/ Brenner Thomas
Food Navigator: Olipop

Food Navigator wrote a feature story on the meteoric rise of digestive-health soda, Olipop, and how the nostalgic flavors can add a lot of health into your life.

Read More
July 08, 2021/ Brenner Thomas/ /Source
Fashion & Lifestyle
Olipop
  • Previous
  • Next

© 2026 The Lead PR LLC. All rights reserved. 
345 7th Avenue, 25th Floor, New York, NY 10001